Wednesday, 10 December 2014

Lesson Outcomes:


In todays lesson i started the second report for my teams presentation of or ideas. This idea is influenced from shows off of Radio1 such as Annie Mac, who plays recent music by upcoming artists in all different genres.

Wednesday, 3 December 2014

Lo3: Future developments

http://caitlinbakerunit19.blogspot.co.uk/search?updated-max=2014-11-11T06:25:00-08:00&max-results=7

Lo3: What is a Treatment


Lo2: Documentation


Lo2: Audience Profiles

Feel Good Friday PM:

Hi, my name is Maddy and I am a student at Leeds university studying English Morphology and I've just turned 19! I like listening to evening music shows on the radio because there is a great night life around Leeds and my friends an I love to get ready to some great tunes. When i get home from my a lecture the music is good on the radio, but there is always that excessive chat going on along side it and that is boring. But when it gets past 10pm, that's the best time to be listening! I work at a boutique just round the corner from my student acom, the girls I work with and I have similar taste in music so there's never much disagreement on the radio station in the store as long as there's a good verity.
When we all go out around town, its good to listen to some classic songs that just get you buzzing before you're out and about. Generally we listen to Heart but sometimes the music gets a bit repetitive or a bit too old so we switch between Radio1; then again, that can be a too DnB for us and we find ourselves on YouTube which is just effort when we're getting ready. There needs to be a station that is just in between, that gets us and our generation.





Feel Good Friday @ Breakfast:

Hi, my name is Matt. I am a 27 year old living about 15 minutes away from Sheffield city center. I live in a 2 bedroom flat on my own but a few nights of the week my sister Abbie will stay over with me. Abbie is 18 and to say there is a large age gap between us we get on really well. I am one of the bar managers at The Forum on Division street which I really enjoy. Since I was 16 i have always had a part time job in the hospitality industry and so feel really comfortable in my given job area.
Most morning, especially if Abbie stops over I wake up about 8pm and take Abbie to college on Granville road. She studies Media and English Language and literature. Me & Abbie are both very much into feel good music as it reminds me of my younger years when studying at uni and partying a lot, and Abbie spends most of her Saturday nights on west street listening to chart music and ends up in Pop World listening to cheesy pop music.
I enjoy listening to the same radio show as Abbie in the morning as i feel though even if we are different ages we can still like the same music which makes it so much easier to choose a radio show.

Lo1: Audio Media Planning


Monday, 13 October 2014

Lo1: Lesson Review

In todays lesson i have improved and extended my introduction and purpose:

I need to finish the purpose, content, meaning, production, target audience by wednesday 15th October.

Wednesday, 8 October 2014

Lo1: Lesson Review

In todays lesson i have began my report on audio media products:


For Monday's lesson, i need to carry on and possibly complete the report by writing about all my media products and their purpose, from, content, meaning, frequency, target audience, genre and production.

Friday, 3 October 2014

Lo1: Analysis of A Radio Talk Show

Big John @ Breakfast on Hallam Fm

In order to understand why the public feel so emotionally connected to Hallam FM, we decided to analyze a podcast from Big John at Breakfast. The show aired on the 2nd of December 2013. As the show is 3 hours long we specifically looked at 6:40 am until 7:10 am, we chose this section because it is the peak time of the show. The show begins with four local, regional and national adverts.
*subway add*
The first is subway; which is promoting their new low calorie range, this appeals to every listener but mainly to people wanting to lose weight or keep fit. Perhaps listeners on a morning run or workout listening to the station. This is a national advertisement as there are subway stores through out the country.
*South Yorkshire police department add*
The second advert is from south Yorkshire giving a festive awareness campaign given to listeners aged 18 and above. This is a local and regional advert used to advertise to members of the community to stay responsible this Christmas. 
*Burrows Cars add*
 The third advert is by burrows; a local car company located in Sheffield. This local company advertises their business aiming to create more custom to those with car problems and who are interested in buying a new vehicle.
*Gravity add*
The final advert is an international adverts showing the new Hollywood blockbuster Gravity. This is being advertised as there are a number of cinemas located around South Yorkshire which people may regularly visit, or those who fancy a day out. Advertising films which are being shown in local cinemas increases local economy. Next 'Wake Me Up' by Avici is played.
*Song*
 This song is a mainstream dance anthem which is currently in the charts, meaning a variety of people will be familiar with it. The song is very upbeat meaning it will generally put people in a good mood in a morning when hearing it. 
*Big John clip*
Big john informally makes the listener feel like he is speaking directly to them, connoting friendliness. He continues predicting the weather forecast for the day and constantly reminding people of the time. This is helpful to this listener especially if they're getting ready while listening as it will help them choose appropriate clothing for the weather that day. 
*Question clip for active audience*
This question is relevant to the population of male listeners. Also because there is a low percentage of male listeners it is important that they are just as involved as the female listeners. We asked the question to some people in the UTC to see their responses. 
*clips of responses*
 He finishes the section with another song. Although this sounds long and complex, the dialogue only lasts for roughly 3 minutes. This is to ensure that the listeners stay engaged. Then Naught Boi ft. Emili Sande is played.
*song played*
This song is upbeat but subtle again creating an easy listen first thing in a morning. A Vox pop is used when Big John rings up listeners who have correctly answered the repeated question. And instantly gives away free cinema tickets in time for Christmas. 
*example of Voxpop*
Heat showbiz is mentioned to show the Bauer portfolio and advertise it self. This is an example of cross branding cohesion. 

Lo1: Analysis of a Radio Drama

The Archers: BBC Radio 4




Lo1: BBC Radio 1 Breakfast Show With Nick Grimshaw analysis




Lo1: Kerrang Radio Ident Analysis

Production Process - The audio would of been edited on software such as Cubase.


Monday, 29 September 2014

Lo1: Analysis of Podcast



                      

Lo1: Analysis of a Jingle







Lo1: Peer Assesment

From looking at my classmates work, i understand that i need to improve my analysis' of audio media products by including specific examples, especially in content and production.

Content - What is the content in the music/talk shows, what are the topics of conversation, what is the genre of music played, who is being interviewed, what are the competitions etc.

Production - technology and software that was involved in production (Audition, cubase etc).

Explain Why!! All these factors are done for a reason, what are the connotations and denotations??

Do this by 1st October :D woo!

Wednesday, 24 September 2014

LO1: Report Criteria






LO1: The Archers analysis


Lesson Objective: Research of audio media products

34//09//2014
1. i will continue to research 5 different types of audio media products (audio book, ident, jingle, music/talkshow)

2. I will embed 5 examples of music / talk shows OR podcasts i want to pastiche.

3. I will complete section a- H as part of Learning Outcome one (understand existing audio media products and how they are created) to be further into a written report.

Wednesday, 17 September 2014

LO1: Lesson Notes 17/09/2014

Production process:


Pre-production: planning meetings, running order, DJ, producer, guidelines and regulations.
Production: software and hardware used (Audition, Cubase, pre-recorded/live, sound booth, cart walls, desk, play-servers)
Post-production: software and  hardware used (Audition, Cubase, pre-recorded, sound booth, cart walls)

Lesson review: Today i have continues my research into my five different audio media products, i intend to have all five of these completed by the 24/09/2014. I have 2 of these left to do and then in next lesson i am going to begin my analysis of the 3 specific audio media products of music or chat show on the radio which will be completed by 1/10/2014 which will conclude my work for LO1.

Wednesday, 10 September 2014

LO1: Lesson Notes 10/09/2014

  • What is the definition of Community Radio?
Community radio is a station which discusses issues and events in the local area which include community. Topics on the show and adverts are relevant to business' in the local area.  The producers and team is a small group of people and the station is run by volunteers. The station reflects the community and only has things that are relevant to the audience. They have a remit (law) to cater to the community. The station is not allowed to make profit as it is a non profit organisation.
According to Ofcom 2011... "small-scale, not-for-profit radio stations operated for the good of the members of the public, or of particular communities, and in order to deliver social gain."

  • How is this different from Commercial Radio?
This is different to Commercial radio as it keeps to local news and events where as Commercial radio discusses global or national issues, world famous music artists which play chart music, and advertisements by franchised brands known worldwide. The station is all about Profit and commonly part of a conglomerate, it has a remit (law) to cater to the nation listening. They make their profit by delivering audiences to advertisers who pay to advertise products on that station.


Analogue to Digital:




By the 1990's the radio had become cheaper, faster, and digital! Whilst CDs are still sometimes used most radio music is now stored on computer servers called "play servers"
Play servers are different for different type of radio stations, a Commercial radio station like Capital or Hallam FM will have POP Mainstream music as they are catering for the MASS audience unlike a community radio station, they will have a small play server that is very niche.
A digital mixing desk is used to control the output (what goes out to the audience) it controls the volume, the songs, the adverts, the conversation, the jingles the sound effects.
High quality digital music formats such as WAV and FLAC are used for digital broadcasts. Non-linear editing packages such as Pro-tools, Adobe Audition or Soundbooth, and cubase are used to edit radio.

Guide to a radio station:


Homework:



LO1: Assessment and Grading Criteria

 

LO1: KTA 2: Audio Media Research





Podcast:


Production Process: The podcast was from a commercial radio station therefore the quality of the production is greater then if the podcast was from a community station such as Sheffield Live. Equipment used to make the show successful would include a cart wheels, which has a list of all the voxpops, jingles and idents in order of when the producer would want them on the show. Also a play server is used which holds all the music played on the show and all music which the station has permission to use, this is how the station an play requested music as it is available at the presenters fingertips. 



Wednesday, 3 September 2014

LO1: KTA 1: Mindmap of Audio Media Products


An Audio Media product is digitally communicating to specific audiences through sound only. Therefore no visuals are used; these are products such as Radio and Audiobooks.

  • Jingle - A jingle is commonly used to advertise a product or a show through sound. They are often used on the radio and each presenter has a different jingle including their name, the station and music - i.e on Nick Grimshaw's Radio1 Breakfast show "The Radio 1 breakfast show, with Nick Grimshaw"
  • Audiobook - Audiobooks can be used for educational or entertainment purposes. They consist of a book being read aloud therefore the owner can listen to story without having to read anything. Some audiobooks have the author reading to make them more appealing.
  • Music - music is used everywhere; on the radio, tv adverts and for personal entertainment. Music can be bought from online stores such as itunes and spotify.
  • Radio Show - a radio show is digitally broadcasted across the nation. Each show has presenters exclusive to the show where they discuss topics of either local or national events. Depending on the target audience; changers are made to the topics discussed and the music played to appeal to appropriate audience members. 
  • Live streaming - is listening to music or information live as it happens either through the internet or the radio. These appliances are available now for IOS & android to make audio media products more accessible.